Search Engine Optimization, Your Website

Rewards of Linkability

Increasing your linkability is an important priority for your websites.  Many sites are “static” - meaning they are rarely updated and used simply for a storefront.  To optimize a site for social media, increase the linkability of the content.  Adding a blog is a great step, however there are many other ways such as creating white papers and thought pieces, or even simply aggregating content that exists elsewhere into a useful format. Reward inbound links - Often used as a barometer for success of a blog as well as a website, inbound links are paramount to rising in search results and overall rankings.  Listing recent linking blogs on your site provides the reward of visibility for those who link to you.